Extra Butter X The North Face
The "Night Crawlers" collection takes its cues from NYC after dusk. I wanted a dark and gritty film noir vibe about the project. A feeling of an adventure through the city streets heading towards the towering New York mountains.
Creative Director: James-Lee Duffy
Agency: DMB Represents
Photographer and Director: Steven Counts
Film and Editing: Sean Phazes
Production: DMB Represents
Platform: Film / Print / Digital / Social
ART DIRECTION, HOMEPAGEJAMES-LEE DUFFYjames-lee duffy, North Face, Extra Butter, Hypebeast, Creative