Verdant X Pavement Licker

Josh and I have always wanted to do a Pavement Licker beer…
This is what you get when an internationally acclaimed, independent brewery met up with a well regarded underground art ‘zine for a beer and decide to do a collaboration.

The Verdant X Pavement Licker collaboration beer is a punchy, limited edition double IPA, using Ekuanot, Sabro, Amarillo, Galaxy, Idaho7 and Simcoe hops, and it tastes like stone fruits, orange blossom, pine needles and grapefruit skunk with a coconut finish. As Pavement Licker's mission is to continuously promote artists to new audiences, the labels feature some of their favourite contributions from past issues. What better way to get new art into peoples faces than with a delicious beer, made by the best in the business?

Creative Director / Artist Liaison: James-Lee Duffy
Editor / Artist Liaison: Josh Jones
Agency: Pavement Licker
Client: Verdant
Designer: Jim Wright
Platform: Beer can/Printed zine
Still Life: Alastair Strong

British GQ - “London’s most legendary art zine”

Artists include: